<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>NiceBallz | Golf blog, reviews, commentary and humor</title>
	<atom:link href="http://niceballz.com/tag/callaway/feed/" rel="self" type="application/rss+xml" />
	<link>http://niceballz.com</link>
	<description>Golf reviews, commentary and humor. NiceBallz gives it to you straight, even if your golf game isn’t.</description>
	<lastBuildDate>Sat, 01 Oct 2011 13:47:10 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=</generator>
		<item>
		<title>Golf Marketing: Hall of Fame or Shame? &#8211; Callaway</title>
		<link>http://niceballz.com/marketing/golf-marketing-hall-of-fame-or-shame-callaway/</link>
		<comments>http://niceballz.com/marketing/golf-marketing-hall-of-fame-or-shame-callaway/#comments</comments>
		<pubDate>Wed, 28 Oct 2009 11:15:15 +0000</pubDate>
		<dc:creator>Hack</dc:creator>
				<category><![CDATA[Commentary/Opinion]]></category>
		<category><![CDATA[Marketing/Advertising]]></category>
		<category><![CDATA[Videos]]></category>
		<category><![CDATA[Callaway]]></category>
		<category><![CDATA[golf]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://niceballz.com/?p=2640</guid>
		<description><![CDATA[We dig golf marketing.  Not because it&#8217;s good. Oh no, usually it&#8217;s dreadful, unless you have erectile dysfunction issues &#8211; then you are likely well informed of a wealth of options available to you. But sometimes we find something that is interesting for all the right, or even wrong reasons.  This may not be new to you but...]]></description>
			<content:encoded><![CDATA[<p>We dig golf marketing. </p>
<p>Not because it&#8217;s good. Oh no, usually it&#8217;s dreadful, unless you have <a title="Whatever happened to the word 'impotent'?" href="http://mybiggestcomplaint.com/wp-content/uploads/2007/06/viagra.jpg" target="_blank">erectile dysfunction</a> issues &#8211; then you are likely well informed of a wealth of options available to you.</p>
<p>But sometimes we find something that is interesting for all the right, or even wrong reasons. </p>
<p>This may not be new to you but it was called out to us by a reader and we thought we&#8217;d share the <em>&#8216;Amazing&#8217;</em> video from Callaway golf.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="344" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/W_BopilpMcs&amp;hl=en&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /><param name="wmode" value="transparent"></param><embed wmode="transparent"  type="application/x-shockwave-flash" width="425" height="344" src="http://www.youtube.com/v/W_BopilpMcs&amp;hl=en&amp;fs=1&amp;" allowfullscreen="true" allowscriptaccess="always"></embed></object></p>
<p>So what do you think?  Does it belong in the golf marketing Hall of Fame or Hall of Shame?</p>
<p>There are arguments to be made for both:</p>
<p><strong>Pros</strong> &#8211; The &#8216;I&#8217;m not even sure I got it all!&#8217; line is chuckle-worthy and it&#8217;s refreshing to see a golf related ad that features a couple in bed <a title="How we wish the commericals would be..." href="http://www.edrugstore.md/articles/files/media/image/cialis%20couple%20in%20bathtub.jpg" target="_blank">instead of bathtubs.</a></p>
<p><strong>Cons</strong> &#8211; Where&#8217;s the love for the ladies?  In a perfect world there would be a version of the video featuring a female golfer. Natalie Gulbis gets our <a title="We don't care if it's the obvious choice" href="http://www.intotherough.co.uk/assets/_files/images/sep_08/itr__1221325607_natalie-gulbis-big1.jpg" target="_blank">casting nod</a> please.  Also, a tad stereotypical &#8216;bigger, longer&#8217; etc. Why stop at the (not so) subtle comparisons between driving length and, um <a title="Link SFW - Insert 'big cock' joke here" href="http://media1.guzer.com/pictures/big_rooster.jpg" target="_blank">other things</a> and just make the driver into a giant phallus?</p>
<p>Let us know what you think in comments on if it&#8217;s Fame or Shame worthy.</p>
<div class="tweetthis" style="text-align:left;"><p> <a class="tt" href="http://twitter.com/home/?status=RT+%40NiceBallz.com+Golf+Marketing%3A+Hall+of+Fame+or+Shame%3F+%E2%80%93+Callaway+http%3A%2F%2Fis.gd%2Fa16uk3" title="Post to Twitter"><img class="nothumb" src="http://niceballz.com/wp-content/plugins/tweet-this/icons/en/twitter/tt-twitter.png" alt="Post to Twitter" /></a> <a class="tt" href="http://twitter.com/home/?status=RT+%40NiceBallz.com+Golf+Marketing%3A+Hall+of+Fame+or+Shame%3F+%E2%80%93+Callaway+http%3A%2F%2Fis.gd%2Fa16uk3" title="Post to Twitter">Tweet This Post</a></p></div>]]></content:encoded>
			<wfw:commentRss>http://niceballz.com/marketing/golf-marketing-hall-of-fame-or-shame-callaway/feed/</wfw:commentRss>
		<slash:comments>10</slash:comments>
		</item>
		<item>
		<title>Baggage: Inside my golf bag, and my head</title>
		<link>http://niceballz.com/featured/baggage-corey/</link>
		<comments>http://niceballz.com/featured/baggage-corey/#comments</comments>
		<pubDate>Tue, 18 Aug 2009 11:00:52 +0000</pubDate>
		<dc:creator>Corey Grice</dc:creator>
				<category><![CDATA[Amateur]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Humor/Satire]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[Callaway]]></category>
		<category><![CDATA[Corey Grice]]></category>
		<category><![CDATA[funny]]></category>
		<category><![CDATA[gear heads]]></category>
		<category><![CDATA[golf clubs]]></category>
		<category><![CDATA[GolferWriterGuy]]></category>
		<category><![CDATA[product review]]></category>
		<category><![CDATA[Titleist]]></category>

		<guid isPermaLink="false">http://niceballz.com/?p=1408</guid>
		<description><![CDATA[Ever seen those &#8216;What&#8217;s In The Bag?&#8217; features in the traditional golf publications? It&#8217;s all bull. For one, you can&#8217;t buy clubs with the specifications Tour pros use. And, if you did, you couldn&#8217;t play them. Shafts as heavy as a hammer and as stiff as a telephone pole. Special sole grinds for &#8220;maximum turf...]]></description>
			<content:encoded><![CDATA[<p>Ever seen those &#8216;What&#8217;s In The Bag?&#8217; features in the traditional golf publications? It&#8217;s all bull.</p>
<p>For one, you can&#8217;t buy clubs with the specifications Tour pros use. And, if you did, you couldn&#8217;t play them. Shafts as heavy as a hammer and as stiff as a telephone pole. Special sole grinds for &#8220;maximum turf interaction.&#8221; Whatever.</p>
<p>NiceBallz introduces Baggage, a new feature that provides you with a look inside our golf bags at the clubs we carry &#8212; and the real deal behind the specs. Here is a peek inside GolferWriterGuy&#8217;s bag, and the baggage he brings with him to the golf course each week:</p>
<p><a href="/wp-content/uploads/2009/08/baggage1.jpg"><img class="size-full wp-image-1461 alignright" style="margin: 5px; border: 0px;" title="baggage1" src="http://niceballz.com/wp-content/uploads/2009/08/baggage1.jpg" alt="baggage1" width="419" height="315" /></a></p>
<p><strong>Driver</strong>- Callaway FT-5 Tour (9.5 degree loft, Aldila NV stiff shaft 65 grams). Average approx. 265 yards. I bought this club for the 460 cubic centimeters of forgiveness and the open clubface, which took the snap hook out of play but brought a big banana ball as my main miss. Fore right! Nah, I can&#8217;t complain. After a sale, a coupon and a trade-in I got this club new for about $92. What do you want for less than $100?</p>
<p><strong>Hybrid</strong>- Adams Golf Idea a2 (20 degree, Aldila NV stiff shaft 85 g). Average approx. 210. Great on short par 4s and long par 3s, this hybrid hits the ball low and long. The only problem is it will go as far as about 225 when I pure it, outdistancing some players&#8217; 3-wood, but on miss hits it only goes about 180. That&#8217;s a huge gap. When it&#8217;s good, it&#8217;s real good. Otherwise, it&#8217;s not. That&#8217;s not good.</p>
<p><strong>Irons</strong>- Titleist DCI 962 (4-PW, True Temper Dynamic Gold Sensicore stiff S-300 steel shafts). These are classic clubs, with a thin topline, a modest progressive offset and a reasonable cavity back. These irons are two degrees upright, and I often hook the hell out of them. However, I do love these irons and have owned them about 12 years. Why change? I&#8217;m too cheap to buy a new set. But, my ego does take a beating because most modern iron sets feature clubs with lofts that are 2- to 4-degrees stronger. In essence, the contemporary 7-iron is what they used to call a 6-iron. That&#8217;s why they go farther today. At least that&#8217;s what I tell myself.</p>
<p><strong>Wedges</strong>- Titleist Vokey Design Spin Milled (52, 56 and 60 degrees, True Temper Dynamic Gold wedge flex). These wedges go anywhere from about 75 yards to about 105 yards &#8212; unless I chunk it or blade them. They are versatile with great feel, but the square grooves have spun balls off the front of a green more often than they have helped. Regardless, all that backspin makes me feel cool. It&#8217;s sad, I know.</p>
<p><strong>Putter</strong>- Boccieri Golf Heavy Putter BM-2. I stole this putter from <a title="@NiceBallz" href="http://twitter.com/NiceBallz" target="_blank">Hack</a>. No, really. Took it right out of his garage, though I did eventually pay $75 for it. My stroke was so bad with my old stick that I constantly missed 2- and 3-footers. A serious case of the yips. That&#8217;s pretty bad for someone not yet 40 years old. But the counter-balanced Heavy Putter got me straightened out. Lag putting is more difficult, but then I make more 5-footers than I used to. It all works out. However, this club is a heavy load. Double up on the Advil before you tee off or book a chiropractic appointment for Monday. Maybe both.</p>
<p><strong>Misc.</strong>- My bag includes several other miscellaneous items including a rules booklet that I never consult, and a huge poker chip of a ball mark that really pisses people off on the greens. I have some Blistex in my bag. I once went on a date with an heiress to a lip balm fortune but she wasn&#8217;t into me. Maybe my lips were too dry. Anyway, I also carry a ton of groceries so I can graze during a 5-hour round. Two Gatorades, two apples, two energy bars and one banana. I&#8217;ve got it down to a science because I&#8217;m freaky like that.</p>
<p>That&#8217;s all the baggage I care to share. Stay tuned soon when Hack shares his baggage with the world.</p>
<p>Do you have any baggage? Lay down on the couch and tell us.</p>
<div class="tweetthis" style="text-align:left;"><p> <a class="tt" href="http://twitter.com/home/?status=RT+%40NiceBallz.com+Baggage%3A+Inside+my+golf+bag%2C+and+my+head+http%3A%2F%2Fis.gd%2F3gV7N6" title="Post to Twitter"><img class="nothumb" src="http://niceballz.com/wp-content/plugins/tweet-this/icons/en/twitter/tt-twitter.png" alt="Post to Twitter" /></a> <a class="tt" href="http://twitter.com/home/?status=RT+%40NiceBallz.com+Baggage%3A+Inside+my+golf+bag%2C+and+my+head+http%3A%2F%2Fis.gd%2F3gV7N6" title="Post to Twitter">Tweet This Post</a></p></div>]]></content:encoded>
			<wfw:commentRss>http://niceballz.com/featured/baggage-corey/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
		</item>
		<item>
		<title>Demo Daze &#8211; Part 2: Speed Dating</title>
		<link>http://niceballz.com/amateur/demo-daze-part-2-speed-dating/</link>
		<comments>http://niceballz.com/amateur/demo-daze-part-2-speed-dating/#comments</comments>
		<pubDate>Wed, 13 May 2009 12:29:00 +0000</pubDate>
		<dc:creator>Corey Grice</dc:creator>
				<category><![CDATA[Amateur]]></category>
		<category><![CDATA[Humor/Satire]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[Callaway]]></category>
		<category><![CDATA[Cleveland Golf]]></category>
		<category><![CDATA[Corey Grice]]></category>
		<category><![CDATA[demo]]></category>
		<category><![CDATA[GolferWriterGuy]]></category>
		<category><![CDATA[Nike Golf]]></category>
		<category><![CDATA[Ping]]></category>
		<category><![CDATA[product review]]></category>
		<category><![CDATA[TaylorMade]]></category>
		<category><![CDATA[test]]></category>

		<guid isPermaLink="false">http://golferwriterguy.com/2009/05/13/demo-daze-part-2-speed-dating/</guid>
		<description><![CDATA[Hey, Baby, Do You Come Here Often? What’s Your Swing Speed?  NiceBallz told you yesterday about our impressions of a recent golf club demo day. We walked up and down the range where several major golf club makers showed off their latest selection. While we don’t like to judge a book by its cover, we...]]></description>
			<content:encoded><![CDATA[<p class="EC_MsoNormal"><span style="color: #000000;"><strong><span style="FONT-FAMILY: 'Arial','sans-serif'">Hey, Baby, Do You Come Here Often? What’s Your Swing Speed?</span></strong></span> </p>
<p class="EC_MsoNormal"><span style="FONT-FAMILY: 'Arial','sans-serif'"><span style="color: #000000;">NiceBallz <a href="http://blog.niceballz.com/2009/05/11/demo-daze.aspx">told you yesterday </a>about our impressions of a recent golf club demo day. We walked up and down the range where several major golf club makers showed off their latest selection. While we don’t like to judge a book by its cover, we did judge a few brands by their headcovers. Certain stereotypes were reinforced and new perceptions were forged.</span></span> </p>
<p class="EC_MsoNormal"><span style="FONT-FAMILY: 'Arial','sans-serif'"><span style="color: #000000;">Speaking of forged, we set out to test some of the newest game improvement and better-player irons on the market. And, there’s no faster way than demo day to meet your match.</span></span> </p>
<p class="EC_MsoNormal"><span style="FONT-FAMILY: 'Arial','sans-serif'"><span style="color: #000000;">Really, it’s like <a href="http://en.wikipedia.org/wiki/Speed_dating">speed dating</a> for golfers. Fall in love fast, seven swings or less. Guaranteed*</span></span></p>
<p>*<span style="font-size: xx-small;">Results may vary</span></p>
<p class="EC_MsoNormal"><span style="FONT-FAMILY: 'Arial','sans-serif'"><span style="color: #000000;">They say you have to kiss a lot of frogs to find a prince. I don’t kiss frogs, and <a href="http://img2.timeinc.net/ew/dynamic/imgs/060830/175059__prince_l.jpg">I’m no prince</a>. <em>“They”</em> say a lot of other things, too. This is a family publication, we can’t print them here. But, the truth is that demo day lets you love ‘em and leave ‘em, no strings attached.</p>
<p>Wham, bam, thank you, Ping!</span></span> </p>
<p class="EC_MsoNormal"><span style="FONT-FAMILY: 'Arial','sans-serif'"><span style="color: #000000;">Having played the same cavity back blades for more than a decade – a 1990&#8242;s investment cast set from a major manufacturer with minimal progressive offset and a traditional thin top line – it’s time to think seriously about an upgrade. So what if <a href="http://hometownhollywood.com/wp-content/uploads/2008/11/wandering-eye-2.jpg">I have a wandering eye?</a> The technology has clearly improved in the past 12 years and with so many discounts on the market it may be time for me to deal.</span></span> </p>
<p class="EC_MsoNormal"><span style="FONT-FAMILY: 'Arial','sans-serif'"><span style="color: #000000;">We all know first impressions are important. Here are a few of mine:</span></span> </p>
<p class="EC_MsoNormal"><span style="color: #000000;"><strong><span style="FONT-FAMILY: 'Arial','sans-serif'"><a href="http://www.callawaygolf.com/Global/en-US/Products/Clubs/Irons/X-22Irons.html"><span style="color: #000000;"><strong><span style="FONT-FAMILY: 'Arial','sans-serif'">Callaway X-22</span></strong></span></a>:</span></strong><span style="FONT-FAMILY: 'Arial','sans-serif'"> A good all-around set. These game improvement irons are incredibly easy to hit and even the extra offset, which was initially concerning for a single-digit handicapper, resulted in a high, straight ball flight – not a severe draw as expected. The “uniflex” steel shaft leaves something to be desired – is it Regular, Stiff or neither? – but, overall, not a bad buy. A good head on her shoulders and a distinctive sense of style, <a href="http://images.teamsugar.com/files/users/1/12981/51_2007/meet.jpg">she’s good girlfriend material </a>for many.</span></span> </p>
<p class="EC_MsoNormal"><span style="color: #000000;"><strong><span style="FONT-FAMILY: 'Arial','sans-serif'"><a href="http://www.clevelandgolf.com/US_hibore-xli-irons__hibore_xli_irons__viewProd_irons.html"><span style="color: #000000;"><strong><span style="FONT-FAMILY: 'Arial','sans-serif'">Cleveland HiBORE:</span></strong></span></a></span></strong><span style="FONT-FAMILY: 'Arial','sans-serif'"> These irons look quirky and a bit bulky, which could be a concern on tight lies or in thick rough. But, they have a nice high launch resulting in some soft-landing shots. The mid-irons feel more solid than the wedge, which lacks the feedback some players expect from the scoring clubs. Oddly attractive in an edgy artistic or <a href="http://www.whipkraft.com/web-gallery/images/4-goth-girl-4.jpg">Goth girl sort of way,</a> but we’re not sure how long the fun will last.</span></span> </p>
<p class="EC_MsoNormal"><span style="color: #000000;"><strong><span style="FONT-FAMILY: 'Arial','sans-serif'"><span style="color: #000000;"><strong><span style="FONT-FAMILY: 'Arial','sans-serif'"><a href="http://www.golfsmith.com/products/NK1240/Nike/Victory_Red_Forged_Split_Cavtiy_Iron_Set_3-PW_with_Steel_Shafts?PHPSESSID=9b2694a239edadf56faa1e23d161ac9a"><span style="color: #000000;"><strong><span style="FONT-FAMILY: 'Arial','sans-serif'"><span style="color: #000000;"><strong><span style="FONT-FAMILY: 'Arial','sans-serif'">Nike Victory Red Split Cavity:</span></strong></span></span></strong></span></a> </span></strong></span></span></strong><span style="FONT-FAMILY: 'Arial','sans-serif'">These forged cavity back blades have a very solid feel and a consistent, penetrating ball flight even with True Temper High Launch steel shafts. A traditional profile and an elegant look mask a relatively large cavity. These clubs provide feel with some forgiveness. <a href="http://www.quizilla.com/user_images/L/luarienette/1122703962_arilyncalm.jpg">A classic beauty </a>who tries a little too hard to stay in style, while some may consider her to be high maintenance, to us she may be worth it.</span></span> </p>
<p class="EC_MsoNormal"><span style="color: #000000;"><strong><span style="FONT-FAMILY: 'Arial','sans-serif'"><span style="color: #000000;"><strong><span style="FONT-FAMILY: 'Arial','sans-serif'"><a href="http://www.golfsmith.com/products/TM1525/TaylorMade/Tour_Preferred_Iron_Set_3-PW_with_Graphite_Shafts"><span style="color: #000000;"><strong><span style="FONT-FAMILY: 'Arial','sans-serif'"><span style="color: #000000;"><strong><span style="FONT-FAMILY: 'Arial','sans-serif'">TaylorMade Burner TP:</span></strong></span></span></strong></span></a> </span></strong></span></span></strong><span style="FONT-FAMILY: 'Arial','sans-serif'">These innovative cavity back irons have some signatures of better-player clubs combined with the latest technology for playability. This combination has a nice modern look, but the vibration dampening drum results in a disappointingly chintzy, hollow feel at impact. She comes from <a href="http://richmondthenandnow.com/Images/Famous-People/Secretariat.jpg">great bloodlines</a>, but turned out a little <a href="http://www.bigskygypsy.com/Images/The-Old-Horse-3-web.jpg">cheap</a>.</span></span> </p>
<p class="EC_MsoNormal"><span style="color: #000000;"><strong><span style="FONT-FAMILY: 'Arial','sans-serif'"><a href="http://www.ping.com/clubs/irons.aspx"><span style="color: #000000;"><strong><span style="FONT-FAMILY: 'Arial','sans-serif'">Ping G10:</span></strong></span></a></span></strong><span style="FONT-FAMILY: 'Arial','sans-serif'"> Another set of irons that works for mid-handicappers and better players, with a quasi-traditional look and enough technology to make the game fun. These irons offer a medium-high launch with some workability. Easy to talk to with <a href="http://www.bongonews.com/StoryImages/miss_america.jpg">girl-next-door </a>good looks that will surprise you.</span></span> </p>
<p class="EC_MsoNormal"><span style="FONT-FAMILY: 'Arial','sans-serif'"><span style="color: #000000;">It’s hard to make a definitive decision based on hitting a dozen balls. It’s like <a href="http://www.starling-travel.com/wp-content/1LVsign.jpg">getting married after dinner and a movie</a>. But, you can get an immediate sense for whether you click with a club, and demo day is a great place to pick up ch, err, sticks. Seriously speaking, we recommend you test new clubs thoroughly, on days when your swing is sharp and others when it’s not, and get fitted by a teaching professional before you spend as much as $1,000 on a set of irons.</span></span> </p>
<p class="EC_MsoNormal"><span style="FONT-FAMILY: 'Arial','sans-serif'"><span style="color: #000000;">While there’s a clear frontrunner that I have feelings for, none of these new irons has gotten past the first date yet. I’m still committed to my current golf clubs, but you’ll be the first to know if there’s a future breakup. I really shouldn’t kiss and tell, but I know you love juicy <a href="http://www.glenmuir.com/cms_media/images/gossip_girl_stars_sport_more_golf_apparel.jpg">golf gossip</a>.</span></span> </p>
<p class="EC_MsoNormal"><span style="FONT-FAMILY: 'Arial','sans-serif'"><span style="color: #000000;">-Corey</span></span> </p>
<p class="EC_MsoNormal"><em><span style="FONT-FAMILY: 'Arial','sans-serif'"><span style="color: #000000;">Corey Grice has commitment issues. Not that kind, though he has those, too. On the golf course he’s *too* committed, having played the same technology for more than 10 years. Read more about his unhealthy relationship with golf at <a href="http://twitter.com/GolferWriterGuy" target="_blank">http://twitter.com/GolferWriterGuy</a> </span></span></em><em><span style="FONT-FAMILY: 'Arial','sans-serif'"><span style="color: #000000;">and follow his happily married collaborator at <a href="http://twitter.com/NiceBallz" target="_blank">http://twitter.com/NiceBallz</a>.</span></span></em></p>
<div class="tweetthis" style="text-align:left;"><p> <a class="tt" href="http://twitter.com/home/?status=RT+%40NiceBallz.com+Demo+Daze+%E2%80%93+Part+2%3A+Speed+Dating+http%3A%2F%2Fis.gd%2FhfbviL" title="Post to Twitter"><img class="nothumb" src="http://niceballz.com/wp-content/plugins/tweet-this/icons/en/twitter/tt-twitter.png" alt="Post to Twitter" /></a> <a class="tt" href="http://twitter.com/home/?status=RT+%40NiceBallz.com+Demo+Daze+%E2%80%93+Part+2%3A+Speed+Dating+http%3A%2F%2Fis.gd%2FhfbviL" title="Post to Twitter">Tweet This Post</a></p></div>]]></content:encoded>
			<wfw:commentRss>http://niceballz.com/amateur/demo-daze-part-2-speed-dating/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
		</item>
		<item>
		<title>Demo Daze</title>
		<link>http://niceballz.com/reviews/demo-daze/</link>
		<comments>http://niceballz.com/reviews/demo-daze/#comments</comments>
		<pubDate>Tue, 12 May 2009 12:00:30 +0000</pubDate>
		<dc:creator>Hack</dc:creator>
				<category><![CDATA[Commentary/Opinion]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[Callaway]]></category>
		<category><![CDATA[Cleveland Golf]]></category>
		<category><![CDATA[Hack]]></category>
		<category><![CDATA[Nike Golf]]></category>
		<category><![CDATA[product review]]></category>
		<category><![CDATA[TaylorMade]]></category>

		<guid isPermaLink="false">http://golferwriterguy.com/2009/05/12/demo-daze/</guid>
		<description><![CDATA[In addition to being a lot of fun, it&#8217;s interesting what else you can observe at your local demo day.   A few days ago NiceBallz had the good fortune of checking out a local &#8216;Demo Day&#8217; put on by a municipal course we enjoy playing. We knew we&#8217;d have a date with all the big...]]></description>
			<content:encoded><![CDATA[<p><em>In addition to being a lot of fun, it&#8217;s interesting what else you can observe at your local demo day.</em><br />
 <br />
A few days ago NiceBallz had the good fortune of checking out a local &#8216;Demo Day&#8217; put on by a municipal course we enjoy playing. We knew we&#8217;d have a date with all the big stars: Callaway, Taylormade, Nike, Ping&#8230;and other belles of the ball like Nickent and Cleveland. <br />
 <br />
The prospect of all those clubs, all the nifty mix-and-match driver/shaft/head combos, all the sales pitches.  It made us woozy with golf gadget lust.<br />
 <br />
And it delivered&#8230;even after 18 holes <a href="http://twitter.com/GolferWriterGuy">@GolferWriterGuy </a>and I (along with another member of our group) were tuned up and ready to swing some new sticks! While the tinkering with clubs was predictably fun, I was left with a more lingering impressino of some unintentional reinforcements of perceptions I&#8217;ve had of the brands present:<br />
 <br />
- <strong>Callaway: </strong>The biggest tent (umm, <a href="http://www.halolz.com/wp-content/uploads/2008/06/overcompensating.jpg">overcompensating</a>?) with the best spot on the range. The staff members were friendly enough, I guess, though they did carry a bit of the &#8216;above it all&#8217; air. In short, every aspect of their setup from their reps casual sizing up of each person who dared approach their massive spread, to the prices associated with their products they came off as <a href="http://farm4.static.flickr.com/3235/2741856823_3e83aa6809_o.jpg">&#8216;upper east side&#8217;</a> residents of the demo day.  While many of their clubs and technology were impressive, the general vibe was not as much.<br />
 <br />
- <strong>Cleveland: </strong>Much smaller tent with an unassuming younger staffer manning it. He was exceptionally laid back and friendly overall. In addition to going out of his way in answering our questions he showed great patience while I drilled him on some of the iron and driver selections.  In most every sense they come off as <a href="http://thesituationist.files.wordpress.com/2007/04/rocky-and-adrian.jpg">the underdog </a>amongst some of the other big brands (e.g. Callaway, Nike) but it&#8217;s a role that suits them and made them come off well on this day. <br />
 <br />
- <strong>TaylorMade:</strong> If a tent and the rep inside could <a href="http://www.icanhasforce.com/wp-content/uploads/2008/01/star-wars-mace-windu-confidence.jpg">exude confidence</a> just by their presence it was the TaylorMade crew.  With their driver technology still generally viewed as the industry leader&#8230;they carried themselves with the same self-assuredness.  Where Callaway’s tent bordered on arrogance&#8230;TaylorMade&#8217;s presence just came across as that jock in high school who was cocky enough to be named All-Conference, but still popular enough to be voted homecoming king.<br />
 <br />
- <strong>Ping: </strong>A hipster ’tude.  If Callaway was the big budget movie opening at your local theater, Ping came off as the independent film opening the same week that would get the Oscar nods.  Not a testament on the merits of one club over the other, simply <a href="http://oglobo.globo.com/blogs/arquivos/000_cassavetes.jpg">the &#8216;vibe&#8217; </a>and presence put out by the reps themselves.<br />
 <br />
- <strong>Nike: </strong>Possibly the most disappointing presence. The tent was manned by an incredibly friendly and willing-to-help staffer&#8230;who also was a familiar sight to NiceBallz staff as he mans a local driving range we visit. In short, he&#8217;s probably not the first guy we&#8217;d run to for advice on flex strength and kickpoints. It overall gave the impression that Nike feels pretty self-assured of their place in the golfing world, especially <a href="http://images.net3media.com/funnyfreepics/tiger_woods.jpg">as long as one Eldrick Woods is around. </a>Too bad. They can (and should) do better.<br />
 <br />
- <strong>Nickent: </strong>There at the end of the range, next to the push carts that were on special sat the <a href="http://coincidences.typepad.com/still_images_and_moving_o/images/smith_eliot_wallflowers.jpg">primary wallflower of the day</a>. We harbor no prejudice when we say they definitely acted the part of the ugly stepsister.  Quiet, non-engaging&#8230;content and happy just to have been invited.  We practically wanted to push them out of their tent to engage the various passersby.  <br />
 <br />
Granted, these were all very isolated impressions from one (<a href="http://www.theharteofmarketing.com/wp/wp-content/uploads/2009/04/social-media-marketing-expert.jpg">incredibly savvy and observant</a>) person.  It was intriguing, though, to see how the various brands came alive at the customer level.  Sometimes good, sometimes bad, sometimes just being what they are. <br />
 <br />
Did we buy anything?  That&#8217;s a subject yet to be covered (once we somehow <a href="http://www.go-nxg.com/wp-content/uploads/2009/02/20090205jc35l20i01.jpg">break the news</a> to our significant others) but all in all we had a lot of fun and highly recommend attending demo days in your area if it isn&#8217;t a practice of yours already. </p>
<p>Do our impressions of some of the big brands seem familiar to what you&#8217;ve experienced?  Are they way different?  Let us know in comments or on twitter.<br />
 <br />
-Hack<br />
 <br />
<em>Hack expects @GolferWriterGuy</em> <em>to</em> <em>up the ante on their weekly matches soon to generate the revenue needed to purchase the set of irons he clearly has fallen head over heels for from the demo day.  You can follow both at</em> <a href="http://twitter.com/NiceBallz">http://twitter.com/NiceBallz</a> <em>and</em> <a href="http://twitter.com/GolferWriterGuy">http://twitter.com/GolferWriterGuy</a>.</p>
<div class="tweetthis" style="text-align:left;"><p> <a class="tt" href="http://twitter.com/home/?status=RT+%40NiceBallz.com+Demo+Daze+http%3A%2F%2Fis.gd%2F4pxEyD" title="Post to Twitter"><img class="nothumb" src="http://niceballz.com/wp-content/plugins/tweet-this/icons/en/twitter/tt-twitter.png" alt="Post to Twitter" /></a> <a class="tt" href="http://twitter.com/home/?status=RT+%40NiceBallz.com+Demo+Daze+http%3A%2F%2Fis.gd%2F4pxEyD" title="Post to Twitter">Tweet This Post</a></p></div>]]></content:encoded>
			<wfw:commentRss>http://niceballz.com/reviews/demo-daze/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
	</channel>
</rss>

