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Until recently, Tiger Woods was an advertiser’s dream. The fact that he already is — or will soon become — the first athlete to earn $1 billion in prize money and endorsement income is due in large part to his advertising appeal. Woods is successful, handsome, clean cut, multiracial and...

The latest from the Your-Misfortune-Is-My-Fortune files comes from a Southern California clothing shop that sells stylish graphic tees and hip, retro sneakers. Capitalizing on crisis is a common publicity ploy with limited sales opportunity so it pays to be swift. With that in mind, Tradition is now offering a limited edition Tiger...

Marketing knows no bounds. Everyone’s out to make a buck, especially if it comes at someone else’s expense. And, Americans love their cars and celebrities, so it should come as no surprise that a Northern California auto repair shop is trading on Tiger Woods’ good name in an effort to attract...

NiceBallz isn’t just golf blogs, cute photos and funny links on the Internets. We also bring the serious — and the contrarian — on traditional media. By now you know our broadcast radio partners at Speaking of Golf host a live, two-hour golf talk show every Saturday. But, if you’re not up...

Ever used a foot wedge to kick your ball toward the fairway? Have you secretly dropped a ball and suddenly declared you “found” your original shot? Golf is a difficult game and people have cheated to improve their scores since golf was invented. Maybe you take a “breakfast ball” on...

The Tour Championship presented by Coca-Cola, which begins Thursday and concludes the official PGA Tour season, used to be a great pro golf tournament. An exclusive, limited-field event, only the top 30 players from the annual money list qualified for a no-cut finale and a guaranteed payday. It was the...

I recently turned another year older. Whether I’m any wiser or not is debatable. But, after enjoying a birthday gift round of golf at my first-ever Jack Nicklaus-designed golf course, I did learn a few things about the master architect. First, the Westin Bear Mountain Golf Resort & Spa in...

PORTLAND, Oregon – Rookie M.J. Hur shot a final round 65, the low round of the day, and won the LPGA Safeway Classic with a birdie at the 17th hole in a three-way playoff over Suzanne Pettersen and Michele Redman. One of 21 rookies on tour this year and the...

There’s an army of animals on the LPGA Tour. Cute, fuzzy little animals. Cartoon characters. School mascots, too. Standard issue golf club head covers, designed to keep clubs from clanking (and help advertise club makers), are out. Boring! Instead, many of the world’s best women golfers express their personality and...

The LPGA returns to its regularly scheduled programming this week with its first regular tour event on U.S. soil in nearly two months. Since the Jamie Farr Owens Corning Classic in early July, the best professional women golfers in the world have traveled to France and England and played two...